Description

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Taobao Doll is the brand image of Alibaba Group -Taobao, a world--renowned internet cooperation. It was born in 2009, in Hangzhou, China and created by Qi Ling, the UED of Taobao. Taobao Doll represents the spirit of Taobao: happiness, fashion, and energy, in which way it hopes that the world could feel their activeness. Except for the role of brand image, Taobao Doll is still the darling of fashion trend. Its changeable shape and cute image make it one of the most influential fashion figure in China, and has always been loved and collected by many fans.

Hence, it is an honour for DESIGNERBOOKS to co-publish and self-distribute the album of all Taobao dolls from 2009-2013, in which it collects and records all works and relevant products for the duration, including fashion doll designs, master collaborations, design competitions, and Taobao series products. Besides, some famous designers and new sharp artists were also invited to participate in and make many great creative doll works. This is the first album of Taobao company, and is really worth collecting. What’s more, we sincerely hope that we could build a bridge of communication among hobbyists of doll in the globe through this album.